Leaders Futures


Branding & Graphic Design | Art Direction 

Standing on the Shoulders of Giants.

Leaders Futures is focussed on learning through knowledge sharing. Connecting mentors, who have established world-class careers, with senior executives in other organisations to foster relationships and support for the future leaders of industry.

Our design concept comes from the idea of building upon the knowledge of what has preceeded, exemplified by the Castellers (human towers) of Catalonia. Bold typography represents strong character with a business-like tone. The red line is the visual link between mentors and future leaders. The design uses simple and strong messaging to communicate it’s purpose.



CREDITS:
Client: Leaders Futures



RODRÍGUEZ&SMITH Copyright 2020  ©